“The Age of Peer Power”
March 1-2, 2016
March 1-2, 2016
“I left the Summit with a whole notebook filled with great ideas. I still go back and refer to it when faced with a situation or challenge—it’s been extremely valuable to me. It was great to learn both from experienced advocacy managers and relative newcomers to the field. As a newcomer to the field myself I also went to another conference afterwards in San Francisco which wasn’t nearly as in-depth or useful.”
Stephanie Brewer, Customer Advocacy Program Manager, DDN Storage
“I had a lot of takeaways from this conference and have some key contacts to partner with. Look forward to next year.”
Lynn Humphreys, Nuance Communications Inc.
“This is the most relevant industry conference I attend each year and the networking is invaluable.”
Ginnie Hazlett, Cisco
“Always have a lot of good take-aways to apply to my program. I document lessons learned, what ideas I may be able to modify and incorporate my program. I provide my management with a summary of takeaways to show the investment was worth it. I see this as my annual ’employee training’ from an HR perspective.”
Abby Atkinson, FireEye
“Not everyone “gets” the job responsibilities or description of a Reference Manager, therefore, there is something comforting and validating to attending this event and hearing from our peers.”
Mary Ketter, JDA
“As someone who didn’t have a background in Customer Reference and Engagement programs, attending the Summit two years in a row has been absolutely priceless in helping me build and grow our programs internally. Additionally, with the new focus on next generation customer reference programs during the 2016 summit, I saw my work (and general assumptions on what would be the best way to go) validated by the leaders in our industry. To have that validation of not being completely crazy in my planning is tremendously valuable for me in selling the plans internally.”
Daniel Palay, Elastic
We would like to thank everyone who joined us in Redwood City to make the 2016 Summit such a huge success!
This event brought together professionals who are passionate about customer advocacy and engagement. Use the links on this page to find out more about our sponsors and the Summit.
2016 Summit attendees can click on Presentations above to log in and download audio recordings and PowerPoint slides of this year’s presentations. The log in information has been sent to each attendee via email.
Each year the Summit on Customer Engagement honors a select few for their extraordinary contributions to the profession, best presentations, and new this year, an award for excellence to the best customer advocacy program.
This year’s winners include:
Hall of Fame Winners:
Lee Rubin – Citrix
Chris Adlard – Misys
Rochelle Silveira – NetApp
Founder’s Award Winners:
Erica Kuhl – Salesforce, for her presentation: The Amazing Impact of Customer Communities on a Business
Lee Rubin – Citrix, for his presentation: Delivering Customer Evidence, Just When Sales Needs It
Roe Thiessen – Dell & Dan Brooks- Metia, for their presentation: How to Build Winning Campaigns Using Existing Customer Content
Award for Excellence:
Misys for Transformational Client Engagement
Amazon Web Services
Big Sky Communications
Center for Customer Engagement
Director of Customer Advocacy, EMEA
Dynamic Network Services
Hewlett Packard Enterprise
Intel – Security Group
MRM Reference Consulting
Nuance Communications Inc.
Palo Alto Networks
Point of Reference
Red Hat, Inc.
Rocket Fuel Inc.